The £0 number that beats the £299 panel. One free calculation you can do tonight, one test worth £30 if you're in the right group, and one you only ever need once.
Fitness as a target, the four-minute interval that moves it, and why Zone 2 gets downgraded
13% - That's how much lower the risk of dying ran for each single MET of extra fitness, across 33 studies and more than 100,000 people. A MET is your whole resting metabolism.
Everyone Did the Same Fitness Training. The Results Weren't Even Close
Four hundred and eighty-one people, one supervised twenty-week programme, and a spread in results that launched thirty years of argument about whether "non-responder" is a real thing.
Grip strength predicts death more sharply than blood pressure — but whether you can build your way out of the risk is a harder, more interesting question than the headline admits.
An 83% drop in inflammation from twelve participants isn't stronger evidence than a 5% drop from five thousand — and the reason why will change how you read every supplement headline
You're Probably Not Magnesium Deficient. You Might Still Be Short.
Around half of us eat too little magnesium — yet no ordinary blood test can tell you whether you're truly short. That gap, between intake and proof, is the whole business model.
The £45 electrolyte habit, audited.The powder industry sells you sodium — the hard-outcome trials point the other way. Plus: is "structured" water anything?
The Salt Argument Is Really an Argument About Who You Are
Two camps, both right about their own person and wrong to generalise. The methodology fight, the sweat-sodium maths, and a decision map you can actually find yourself on.
The Cold Plunge Works by Cancelling the Adaptation You Came For
Less soreness doesn't buy more growth — the trials already tested the objection everyone raises. Here's the answer, and the decision map by training goal
The Blueprint Audit: What 70 Pills a Day Actually Buys
70 pills, three that earn their place - The famous ageing-clock number isn't the win — the boring biomarker underneath it is. We audited the stack. Read on